About De Beers UAE
De Beers is one of the world's best-known diamond companies, with a history going back to 1888. It is part of the mining group Anglo American and operates diamond mining, trading and jewellery retail.
In the UAE, De Beers has had jewellery boutiques offering diamond rings, necklaces and earrings, with an emphasis on the quality and origin of its stones.
Dubai has become one of the world's largest diamond trading hubs, with the Dubai Diamond Exchange in DMCC handling large volumes of rough and polished diamonds.
The diamond industry faces competition from laboratory-grown diamonds, which have changed pricing and consumer choices in recent years.
De Beers has promoted traceability, allowing customers to know where their diamonds were mined.
The famous slogan "A Diamond is Forever", created for De Beers in the 1940s, helped make diamond engagement rings a tradition in many countries.
De Beers is an international company rather than a UAE startup, and Startups UAE lists its UAE presence among the diamond and jewellery brands in the country.
In the UAE, De Beers has had jewellery boutiques offering diamond rings, necklaces and earrings, with an emphasis on the quality and origin of its stones.
Dubai has become one of the world's largest diamond trading hubs, with the Dubai Diamond Exchange in DMCC handling large volumes of rough and polished diamonds.
The diamond industry faces competition from laboratory-grown diamonds, which have changed pricing and consumer choices in recent years.
De Beers has promoted traceability, allowing customers to know where their diamonds were mined.
The famous slogan "A Diamond is Forever", created for De Beers in the 1940s, helped make diamond engagement rings a tradition in many countries.
De Beers is an international company rather than a UAE startup, and Startups UAE lists its UAE presence among the diamond and jewellery brands in the country.