About Fashion Rerun
Fashion Rerun is a Dubai fashion business that has been operating since 2000, with a team of 26 to 50 people. As its name suggests, it gives clothing a second run, which typically means selling pre-owned or consignment fashion.
Resale fashion has grown worldwide as shoppers look for value, unique pieces and more sustainable ways to buy clothes. In the UAE, where many residents own designer clothing, bags and accessories, the resale market is particularly active.
Consignment stores work by selling items on behalf of their owners and sharing the proceeds. Sellers bring in clothes, shoes and accessories in good condition, the store prices and displays them, and the seller receives a percentage once an item sells. Buyers benefit from lower prices on quality and designer pieces.
Authentication and condition grading are key for resale businesses, especially for luxury items, since buyers need confidence that products are genuine and accurately described.
Residents of Dubai often move abroad or refresh their wardrobes, which creates a steady supply of pre-owned fashion, while value-conscious shoppers create demand.
With more than two decades in business, Fashion Rerun has seen Dubai's fashion market evolve from mall-based retail to online and second-hand shopping, and Startups UAE lists it among the city's fashion retailers.
Resale fashion has grown worldwide as shoppers look for value, unique pieces and more sustainable ways to buy clothes. In the UAE, where many residents own designer clothing, bags and accessories, the resale market is particularly active.
Consignment stores work by selling items on behalf of their owners and sharing the proceeds. Sellers bring in clothes, shoes and accessories in good condition, the store prices and displays them, and the seller receives a percentage once an item sells. Buyers benefit from lower prices on quality and designer pieces.
Authentication and condition grading are key for resale businesses, especially for luxury items, since buyers need confidence that products are genuine and accurately described.
Residents of Dubai often move abroad or refresh their wardrobes, which creates a steady supply of pre-owned fashion, while value-conscious shoppers create demand.
With more than two decades in business, Fashion Rerun has seen Dubai's fashion market evolve from mall-based retail to online and second-hand shopping, and Startups UAE lists it among the city's fashion retailers.