FE

Ferrari Middle East

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Ferrari in the UAE, sold through Al Tayer Motors

About Ferrari Middle East

Ferrari is the Italian sports car maker and one of the most recognised luxury brands in the world. In the UAE, Ferrari cars are sold and serviced through Al Tayer Motors, part of the Al Tayer Group.

Ferrari's range includes front-engine grand tourers, mid-engine sports cars, hybrid supercars and limited-edition models. The brand has also introduced the Purosangue, its first four-door, four-seat model.

The UAE has a special connection with Ferrari through Ferrari World Abu Dhabi, a theme park on Yas Island dedicated to the brand, which opened in 2010 and features some of the fastest roller coasters in the world.

Ferrari owners in the UAE take part in events, rallies and track days, and the brand runs programmes such as Corse Clienti for customers who want to race.

Limited-edition Ferraris are allocated carefully, and buyers in the Gulf are among the brand's most loyal customers.

The UAE's wealth, wide roads and car culture make it one of the most important markets in the world for supercars.

Ferrari is an Italian brand rather than a UAE startup, and Startups UAE lists its regional presence among the luxury car brands in the UAE.
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