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Malabar Gold & Diamonds UAE

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Indian jewellery group with a large UAE showroom network and international operations

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About Malabar Gold & Diamonds UAE

Malabar Gold & Diamonds is one of the largest jewellery retailers to emerge from India, founded in Kerala in the 1990s. The group has expanded internationally, and the UAE has become one of its most important markets, with a large network of showrooms across the country.

Its showrooms sell gold, diamond, platinum and gemstone jewellery. Collections cover everyday wear, fashion pieces and bridal jewellery, including traditional designs from different regions of India as well as Arabic and contemporary styles.

The UAE's South Asian population, particularly the large Indian community, has been central to the group's success in the country. Gold jewellery plays an important role in Indian weddings, festivals and family traditions, and many families buy jewellery for these occasions.

Bridal collections are a major part of the business, with customers often buying complete sets that include necklaces, earrings, bangles and more.

Transparency in pricing and purity is emphasised by large jewellery chains, which typically display gold rates and provide certification for diamonds and hallmarked gold.

Festivals and shopping events drive peak sales periods. Diwali, Akshaya Tritiya, Eid and the Dubai Shopping Festival often bring promotions and increased footfall.

The group has also used online channels to let customers browse designs and shop for selected items, reflecting the shift towards researching purchases online.

Dubai's position as a global gold trading hub supports the jewellery retail sector, with many international jewellery chains operating there.

The UAE jewellery market is highly competitive, with Indian-origin groups, regional chains, local gold shops and international luxury brands all competing for customers.

Malabar Gold & Diamonds is one of the most recognisable jewellery brands in the UAE, and Startups UAE includes it among the international jewellery groups with a strong local presence.
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