About McCollins Media
McCollins Media is a Dubai company founded in 2007, with a team of 26 to 50 people, that works in media, research and events.
The company has been associated with the customer experience field in the region. Businesses in this area run customer service and customer experience awards, benchmarking studies, mystery shopping, conferences and publications that help organisations measure and improve how they treat customers.
Mystery shopping is a common tool. Trained assessors pose as ordinary customers, visit branches, call contact centres or use websites, and report on service quality. Companies use the results to train staff and track performance over time.
Customer experience has become a priority for Gulf governments and businesses. Many government entities have customer service charters and star ratings, and private companies compete heavily on service in sectors such as banking, retail, telecoms and hospitality.
Industry awards and events give companies a way to showcase their achievements and learn from others.
Organisations considering this type of service usually look at the methodology behind rankings and studies, the credibility of assessors and the practical value of the insights.
Startups UAE lists McCollins Media among Dubai's media and customer experience businesses.
The company has been associated with the customer experience field in the region. Businesses in this area run customer service and customer experience awards, benchmarking studies, mystery shopping, conferences and publications that help organisations measure and improve how they treat customers.
Mystery shopping is a common tool. Trained assessors pose as ordinary customers, visit branches, call contact centres or use websites, and report on service quality. Companies use the results to train staff and track performance over time.
Customer experience has become a priority for Gulf governments and businesses. Many government entities have customer service charters and star ratings, and private companies compete heavily on service in sectors such as banking, retail, telecoms and hospitality.
Industry awards and events give companies a way to showcase their achievements and learn from others.
Organisations considering this type of service usually look at the methodology behind rankings and studies, the credibility of assessors and the practical value of the insights.
Startups UAE lists McCollins Media among Dubai's media and customer experience businesses.