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Urban Point

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Subscription app offering buy-one-get-one deals on dining, leisure and services

About Urban Point

Urban Point is a subscription app that gives members buy-one-get-one-free offers on restaurants, cafés, leisure activities, beauty services and more. It operates in Gulf markets, including the UAE.

The model is familiar to many Gulf residents: members pay a subscription and unlock two-for-one deals at partner venues. A couple dining out, for example, pays for one main course and gets the second free.

For merchants, joining such an app can bring in new customers and fill quiet times, with the hope that diners return and spend more on drinks, desserts and future visits.

Partner categories typically include casual and fine dining, coffee shops, spas and salons, fitness, attractions and family activities.

The app tracks redemptions digitally, replacing the paper vouchers that used to be common in coupon books.

The UAE has a strong culture of deals and offers, with competing apps, bank card benefits and loyalty programmes all fighting for attention.

Startups UAE lists Urban Point among the offers and deals apps used in the UAE.
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