About Styli
Styli is an online fashion brand from Landmark Group, one of the largest retail companies in the Middle East. Launched to capture demand for affordable, trend-driven fashion, Styli sells clothing, footwear and accessories primarily through its app and website, serving customers across the Gulf.
The brand focuses on fast fashion: new styles released frequently, inspired by current trends, at accessible price points. This model appeals especially to young, style-conscious shoppers who want to update their wardrobes regularly without spending heavily.
Styli's range covers womenswear, menswear and accessories, with a strong emphasis on women's fashion, including modest fashion options relevant to customers in the region. A large and frequently refreshed catalogue encourages customers to return often to see new arrivals.
As a digital-first brand, Styli places heavy emphasis on its app experience, social media marketing and personalisation. Influencer partnerships and content play an important role in reaching younger audiences, who discover fashion through platforms like Instagram and TikTok.
Being part of Landmark Group gives Styli access to the group's sourcing, supply chain and logistics expertise, built over decades of running retail brands such as Centrepoint, Max and Home Centre. This backing can help it manage costs and delivery across multiple countries.
Styli delivers across the UAE, Saudi Arabia and other Gulf markets, with options such as cash on delivery and easy returns that are important for online fashion in the region.
The Gulf has one of the youngest and most digitally engaged populations in the world, and online fashion spending has grown rapidly. International fast-fashion platforms have entered the market, increasing competition and pushing regional players to innovate.
Brands that understand local preferences, including modest fashion and regional sizing, can differentiate themselves from global competitors.
Styli shows how an established retail group has launched a digital-native fashion brand for a new generation of shoppers, and it is featured on Startups UAE among the country's fashion e-commerce companies.
The brand focuses on fast fashion: new styles released frequently, inspired by current trends, at accessible price points. This model appeals especially to young, style-conscious shoppers who want to update their wardrobes regularly without spending heavily.
Styli's range covers womenswear, menswear and accessories, with a strong emphasis on women's fashion, including modest fashion options relevant to customers in the region. A large and frequently refreshed catalogue encourages customers to return often to see new arrivals.
As a digital-first brand, Styli places heavy emphasis on its app experience, social media marketing and personalisation. Influencer partnerships and content play an important role in reaching younger audiences, who discover fashion through platforms like Instagram and TikTok.
Being part of Landmark Group gives Styli access to the group's sourcing, supply chain and logistics expertise, built over decades of running retail brands such as Centrepoint, Max and Home Centre. This backing can help it manage costs and delivery across multiple countries.
Styli delivers across the UAE, Saudi Arabia and other Gulf markets, with options such as cash on delivery and easy returns that are important for online fashion in the region.
The Gulf has one of the youngest and most digitally engaged populations in the world, and online fashion spending has grown rapidly. International fast-fashion platforms have entered the market, increasing competition and pushing regional players to innovate.
Brands that understand local preferences, including modest fashion and regional sizing, can differentiate themselves from global competitors.
Styli shows how an established retail group has launched a digital-native fashion brand for a new generation of shoppers, and it is featured on Startups UAE among the country's fashion e-commerce companies.