About Damas Jewellery
Damas is one of the best-known jewellery retailers in the Middle East. The business traces its origins back more than a century to a family of jewellers from Damascus and later became established in Dubai, where it grew into a large regional chain. Qatar's Mannai Corporation became its majority owner in the 2010s.
Damas sells gold jewellery, diamonds, precious stones and fine jewellery collections for women and men. Its stores in malls and shopping districts across the UAE and the Gulf offer a range that includes everyday pieces, bridal jewellery and high-value collections.
Gold is central to jewellery culture in the region. Gold jewellery is bought for weddings, births, religious holidays and as a store of value, and Dubai's gold souk and retail network have made the city one of the world's best-known places to buy gold.
Bridal jewellery is a particularly important category. Weddings in the Gulf and among South Asian communities in the UAE often involve significant jewellery purchases, and families may buy complete sets.
Damas has also carried international jewellery and watch brands and developed its own collections, giving customers a choice of styles and price points.
Online shopping allows customers to browse collections, compare designs and, in some cases, buy online or reserve pieces to view in store. High-value jewellery purchases often combine digital research with in-person visits.
Gold prices influence demand, since jewellery prices move with the market price of gold. Shopping festivals, such as the Dubai Shopping Festival, often include jewellery promotions.
Competition is intense, with many jewellery retailers, independent gold shops, international luxury brands and online sellers.
Damas's long heritage has made it one of the most recognisable jewellery names in the Gulf, and Startups UAE lists it among the UAE's jewellery retailers.
Damas sells gold jewellery, diamonds, precious stones and fine jewellery collections for women and men. Its stores in malls and shopping districts across the UAE and the Gulf offer a range that includes everyday pieces, bridal jewellery and high-value collections.
Gold is central to jewellery culture in the region. Gold jewellery is bought for weddings, births, religious holidays and as a store of value, and Dubai's gold souk and retail network have made the city one of the world's best-known places to buy gold.
Bridal jewellery is a particularly important category. Weddings in the Gulf and among South Asian communities in the UAE often involve significant jewellery purchases, and families may buy complete sets.
Damas has also carried international jewellery and watch brands and developed its own collections, giving customers a choice of styles and price points.
Online shopping allows customers to browse collections, compare designs and, in some cases, buy online or reserve pieces to view in store. High-value jewellery purchases often combine digital research with in-person visits.
Gold prices influence demand, since jewellery prices move with the market price of gold. Shopping festivals, such as the Dubai Shopping Festival, often include jewellery promotions.
Competition is intense, with many jewellery retailers, independent gold shops, international luxury brands and online sellers.
Damas's long heritage has made it one of the most recognisable jewellery names in the Gulf, and Startups UAE lists it among the UAE's jewellery retailers.